How Do You Get Backlinks?
You can attract backlinks to your website in many ways, but what exactly is the best way to do so? Here are some tips:
Relevant content attracts backlinks
It is important to have backlinks on your website that are contextual. Backlinks should come from websites that have something in common with your subject matter, and benefit the website that is linking to you. Similarly, relevant content should be rich in relevant information and compelling data that can attract a wide audience. However, there are a few things you should keep in mind when creating content to attract backlinks. Listed below are some of the best practices to keep in mind.
The Skyscraper Technique is a process of creating in-depth, long-form content on a specific topic. These pieces are typically at least 1,500 words long and target popular search terms. They attract more traffic, shares, and backlinks by including a great deal of information on a single page. But skyscrapers have fallen out of favor in recent years. While they were once the preferred technique for link building, many websites now rank for distinct keywords, rather than a single topic.
Guest posting involves writing for a different website, and having that content published on theirs in return. The result is backlinks to your site, which search engines will look at when they determine your website’s rank. When you publish content on a high-quality website, the backlinks you receive are going to be valuable to your search engine optimization efforts. And since a high-quality site is a trusted one, Google will recognize this as an important factor in evaluating your site’s quality.
No follow tags
Nofollow backlinks are used when a website owner doesn’t want to pass link juice through to the website linked to it. Google first recognized this type of link in 2005, when spam comments began to plague websites. Webmasters used nofollow tags to mark comments as non-sponsored links and prevented spammers from filling comment sections with links to their sites. However, now, the nofollow attribute isn’t the only benefit of this technique.
One of the most overlooked ways to increase backlinks is to build relationships with influential people on social media. You can do this by mentioning your website in profiles, as many influencers and journalists want to share your content. Be sure to keep your profile updated, and always include a link back to your website. Using different variations of the keywords you want to rank for is an effective way to create backlinks and build your reputation.
In this article, we’ll look at link strategies for news websites. Obtaining high-quality links to a news website presents special challenges, as these sites move quickly with breaking news. However, there are several ways to secure powerful backlinks.